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Marie de Vos
Marie is a design researcher based in STBY’s Amsterdam office. She is mostly involved in the research projects STBY run out of Amsterdam, for which she deals with both operational management and the...
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Ré Dubhthaigh
Ré Dubhthaigh, founder and director of the design-led management consultancy Radarstation, is one of STBY’s most frequent collaborators. A specialist in helping executives and operatives in...
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Luke Kelly
Luke is busy writing his PhD thesis at Birkbeck University in London looking at ‘Narrative Convergence between Literature and Video Games’. When not totally immersed in his writings, Luke joins us on...
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Michiel van der Heyden
Michiel is a Senior Design Researcher at STBY, working predominantly out of our Amsterdam office. Michiel has taken the lead on a number of recent projects, including a recent international...
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Leeor Levy
Leeor is a senior design researcher in STBY’s London office. Specialising in combining ethnographic research with design processes, Leeor brings a great deal of experience managing projects that span...
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Tjebbe Tjebbes
Tjebbe In 2005 Tjebbe Tjebbes started writing for Spunk.nl, at the time the largest E-zine for young people in the Netherlands. A selection of his work got printed every week in cooperation with NRC...
View ArticleDesign for Patient Dignity results
The UK Department of Health and the Design Council presented the results of the Design for Patient Dignity programme that STBY did design research for in the Summer of 2009. For instance, STBY made an...
View ArticleBas speaks at Human Cities festival Brussels
How can visual stories help interdisciplinary design teams to step into the shoes of the future users of their designs? How can these teams develop relationships with these people? This is what Bas...
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Froukje Sleeswijk Visser
Froukje Sleeswijk Visser is a senior design researcher based in STBY’s Amsterdam office. Her work focuses on effectively communicating insights within development processes, and this is a common theme...
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Living Well in Cornwall
STBY were asked by Dott Cornwall – a Design Council body who promote design-led solutions to economic and social problems – to investigate what could be done to support sustainable living in Cornwall....
View ArticleDesign Research for Service Innovation
Our creative research projects connect organisations with the lives and experiences of their customers. This helps our clients to innovate their service offering, making it more valuable for both their...
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Urban Creatives: young and switched on
For Bigga Fish and BANG Radio we set up and managed a youth study in London with an experimental approach. We first trained and coached a panel of 5 young researchers in conducting interviews with...
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User-led service opportunities for Sony
In close collaboration with Radarstation, STBY conducted a qualitative consumer research for Sony, exploring opportunities for new service concepts beyond their traditional market. The client team from...
View ArticleService Design
On popular request a one-page explanation on Service Design. This is a relatively new and successful approach to innovation and it is becoming increasingly popular in the creative industry. However,...
View ArticleOpen Innovation with a service design approach
Paper on Open Innovation project for Elsevier. Written by Geke van Dijk, Bas Raijmakers, Michiel van der Heyden en Toke Barter. Presented at the international Service Design conference in Amsterdam...
View ArticlePlease play the building
This Sunday we were at the Roundhouse in Camden to explore David Byrne’s installation Playing the Building. In a totally empty central hall a small organ stands in the middle, with its guts ripped out....
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Man + Humanity Masters of Design Eindhoven
Over the past academic year Bas has been tutoring at the Design Academy in Eindhoven for his second year at the Man + Humanity course. This July all ten of his students graduated with each an...
View ArticleLaunch AMSI – Amsterdam Centre for Service Innovation
On 3 September an ambitious new centre for Service Innovation was launched in Amsterdam. The key focus of AMSI is education and research on management of service innovations. Various speakers during...
View ArticleService Design workshop in Cambridge
Geke participated in a workshop on Service Design at the HCI2009 conference in Cambridge. The participants had a wide range of backgrounds (service systems, service design, services marketing) which...
View ArticleService Design Reading Circle
On Tuesday 8 September the Service Design Reading Circle will get together again after a short summer break. This time we will discuss blogs related to Service Design. Everyone is free to suggest the...
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